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Coaching Staff

"Winners never quit and quitters never win". ~ Vince Lombardi



Danny Alkassmi

Danny Alkassmi, Former Auto Dealer, President of Rising Beyond, Inc (RBI); has been serving the auto industry more three decades. His successful career includes retail sales, sales management and general management for auto dealerships from Southern California to New England. He then went on to become a National figure in training and consulting.

Danny has been conducting sales training seminars and management workshops, coast to coast in every major market for both the manufacturer and the dealer. Some of his recent sponsors include General Motors, Mazda Motors, Volkswagen of America, Autobytel, and some of America’s top dealers.

As a dynamic speaker Danny has spoken in numerous engagements including dealer 20 groups, automobile associations and business conventions. Danny has also been featured in many automotive publications.

As an expert in instructional design, Danny continues to provide fresh ideas and highly effective solutions for the auto industry. He is the founder and developer of many award winning training programs and business models. Danny is the creator of RBI Score, the Industry’s most effective sales process. He has also introduced a number of highly effective programs such as F & I Score, Tie Score, I-Net, and Odoclub, the industry’s most innovative Customer loyalty & retention program.

Danny, with a foundation of hands on experience, possesses a wealth of knowledge that few in his industry can match. His impactful style and dynamic presentation have distinguished him as one of the industry’s most respected consultants.



Terry is the National Director of Training for Rising Beyond Incorporated (RBI). He has over 15 years of experience in retail automotive sales, new age marketing, and dealership management. Terry, a highly effective in-dealership specialist, offers the sales and management team at your dealership the ability to create a more confident and effective workplace, while ensuring profitability, customer satisfaction and the ability to overcome obstacles.